One of the most important factors job seekers today consider is a company’s culture. But how can businesses communicate what theirs is like?
Hi, and welcome back to the APN video blog.
To hone in on your company culture and use it as a competitive advantage in recruitment, ask yourself the following.
Number one: What makes your organization unique? Identify what factors make you different from others in your industry and use that to appeal to potential candidates.
Number two: What does your company value? It is important for people to feel like their work has meaning and purpose. Focus on the bigger picture.
Number three: How do you help your employees improve? For example, if you offer training and development programs, mention that!
That’s all for now. For more recruitment tips, stick with APN!